Xiaomi responded that selling a SU7 lost 6800 yuan: this information may be biased.

Original title:A loss of 6800 yuan for each SU7 sold? Xiaomi responded

Xiaomi responded that selling a SU7 lost 6800 yuan: this information may be biased.

On April 15th, Citigroup predicted that the delivery volume of Su7s of Xiaomi Group would reach 5,000 to 6,000 vehicles in April, and the annual delivery volume would be about 55,000 to 70,000 vehicles. It is estimated that every Su7s sold by Xiaomi in 2024 will lose an average of 6,800 yuan, and the entire car-making business will lose a total of 4.1 billion yuan.

In response to this data, the relevant person of Xiaomi Group responded in Weibo: "This information may have a big deviation. The report of Citi Auto Analyst came from April 2nd, and the sales boom of Xiaomi SU7 may be underestimated. In the past few weeks, our orders have continued to increase, and we are also making every effort to improve our delivery capacity. "

However, for the loss amount predicted by Citigroup, the above-mentioned Xiaomi people did not directly respond.

According to the report, the delivery time of Xiaomi SU7 has been extended to six months. If the production capacity cannot be effectively increased to meet the market demand, Xiaomi may face a growth problem similar to that of Tucki G6 last year.

After the press conference at the end of March, the heat of Xiaomi SU7 did not decrease. According to the inquiry of The Paper reporter, the delivery time of Xiaomi SU7 standard version is about 26-29 weeks, SU7Pro version is 26-29 weeks, and SU7Max version is 28-31 weeks, which also means that it will take about half a year to officially deliver Xiaomi car now.

Lei Jun, chairman of Xiaomi, also forwarded in Weibo that if Xiaomi changes its configuration, it needs to queue up again, which is fairer to all users. "The delay in picking up the car depends on the time when your current order is locked. Even if you lock the order early and rank higher, the delivery cycle will be significantly increased because of the successful reconfiguration, and it cannot be returned after the successful reconfiguration. "

It is worth noting that recently Porsche also responded to Xiaomi’s "benchmarking" for the first time.

On April 14th, during the 4th China International Consumer Goods Expo, Michael Kirsch, President and CEO of Porsche China, talked about Xiaomi SU7 in an interview with the media: "For the similarities between Xiaomi SU7 and Porsche, I think maybe a good design is always sympathetic." In addition, he also said, "We look forward to fair, just, honest and legal benign competition with enterprises that apply the same standards or even higher requirements."